26 December 2009

Krik's Picks Brand Extension

Not to be too corny about this, but I'm extending the Krik's Picks brand. I've set up a Yelp account.

I have two on-line sources for diners' opinions about restaurants. One is Open Table. I use that to make reservations, and often check the diner reviews. I also submit reviews, but they don't have a way for other people to 'follow' your reviews. (At least, if they do, I haven't figured out how.)

The other is Yelp. This is an on-line resource for reviewing businesses. It has a very active community of users who review restaurants. I've gotten into the habit of checking Yelp before trying a new restaurant. They do make it easy for people to follow your reviews on Yelp. In fact, they even give you a personal domain, if you want. So if you want to read my Yelp reviews, just click here. I've also included my Yelp profile in the Links section of Krik's Picks.

So far, I haven't figured out how to mesh my Yelp account with my blog. It seems silly to post separate reviews on both. But I think I'll just try it for a while and see how it develops. If you have any observations or advice, I would welcome them.

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